Transform Support into Your Revenue Engine
Unlock CX-driven retention, efficiency, and growth.
Did you know? 57% of customers leave after one bad experience.
CX isn't a cost — it's your most powerful engine for growth.
Acquiring new customers is 5-25X more expensive than keeping them. Investing in CX drives revenue and retention.
Laura’s ability to align support, product, engineering, and sales teams made her a key driver of company-wide improvements. She communicates complex challenges with clarity, ensuring stakeholders are always aligned.
-Mark Holder
Former COO at Checkfront | Startup Growth Advisor/Co-founder at Tourismo
Real Results: How We Drive CX Impact
$150M Industry Rollup
CX strategy contributed to successful acquisition.
50% Faster Response Times
Optimized workflows and automation.
98% CSAT During Growth
Maintained service excellence while scaling.
90% SLA Across Channels
Efficient support operations that deliver results.
Laura built our technical support function into a high-performing powerhouse. She has an incredible eye for talent, consistently bringing on outstanding team members and creating an environment where they could thrive and crush their goals.
-Angela Heald
Head of Marketing at Jobscan
.png)
ABOUT THE FOUNDER
Hi, I’m Laura Sinclair Faunt, and I help SaaS companies transform customer experience into a powerful growth engine.
With over a decade of experience building high-impact CX operations, I've helped companies increase retention, scale efficiently, and drive revenue growth through strategic CX transformation.
At Checkfront, I led CX strategy and directly contributed to the company’s $150M industry rollup acquisition, proving that exceptional customer experience isn't a cost - it's a competitive advantage.
Now, I partner with ambitious companies to:
-
Optimize support operations for scale and efficiency
-
Increase customer retention and reduce churn
-
Create CX strategies that drive profitability
If you're ready to turn customer experience into your company's most powerful revenue engine, let's talk.
Laura is great at growing leaders within her team, which not only kick-starts their careers but ensures efficiency in cross-department communications. No matter the subject, there was always a subject matter expert on hand to help. Collaborating with Laura is a dream—she brings meaningful insights and is open to and excited by new ideas.
-Ravenna McColgan
Head of Product (North America) at Checkfront
Laura has a naturally strategic mindset. She consistently envisions the big picture while thinking long-term. She approaches everything through a data-driven lens and has the foresight to anticipate future needs and opportunities.
-Susan Catchuk
Head of Customer Success (North America) at Checkfront
IS SUPPORT COSTING YOU REVENUE?
Many SaaS companies struggle with inefficient support operations that hurt retention, growth, and profitability. Are you facing these challenges?
🚧 GROWTH BLOCKERS
Slow responses – Even with more hires, speed isn’t improving.
Scaling issues – Training can’t keep up, leading to skill gaps.
Inconsistent experience – Customers don’t get reliable support.
💰 REVENUE RISKS
Churn is rising – Customers leave instead of staying loyal.
Lost feedback – Insights aren’t being used to improve CX.
Missed expansion – Support isn’t driving growth.
🎯 STRATEGIC GAPS
Seen as a cost centre – Support isn’t valued as a growth driver.
No executive seat – Support insights are ignored at the top.
No product influence – Customer needs aren’t shaping decisions.
Let’s build a CX strategy that keeps your customers longer and increases your revenue.
Our Services
CX isn’t just support—it’s your most powerful growth engine. Whether you need quick wins, full transformation, or executive leadership, I offer tailored solutions that leverage AI-driven efficiencies to help your company scale, retain customers, and drive revenue growth.
Quick-Wins CX Assessment
Find high-impact improvements fast. A rapid evaluation of your CX operations to uncover bottlenecks, inefficiencies, and untapped opportunities using AI-driven analytics, with an actionable implementation roadmap for immediate results.
📆 2-week engagement | ROI-driven insights
Fractional CX Leadership
Executive-level CX leadership—without the full-time cost. Ideal for SaaS companies in high-growth or transition phases, providing direct team management and strategic oversight to integrate AI-driven efficiencies and enhance customer experience.
💼 Part-time engagement | Embedded leadership
Team Development & Training
Build and scale a world-class CX team equipped with AI-powered tools. Structured programs focused on hiring, training, and upskilling your team to ensure exceptional support, operational efficiency, and customer retention while leveraging AI to reduce manual workloads and increase response speed.
📊 Custom implementation | Measurable performance improvements
Laura is one of the best hires I ever made. Her leadership drives real business growth and long-term success. She balances strategic thinking with hands-on support, ensuring both the customer experience and internal team dynamics are top-notch.
-Amanda McKay
People First Leader & SaaS Operations Expert
Strategic Support Insights Delivered
Join forward-thinking CX leaders receiving monthly strategies on transforming support from cost center to revenue engine. No fluff—just actionable insights you can implement immediately.